Project type

Packaging Design

2023

Discipline

Branding

Packaging

Illustration

Recess is a line of ready-to-drink cocktails inspired by childhood juice boxes.

The design pairs simple geometry with soft texture and color, creating a visual language that feels nostalgic without being sentimental. It focuses on bold color, structured typography, and subtle texture to create a sense of familiarity that feels contemporary. Each carton is designed to evoke the joy of recess, a brief and familiar break from routine.

A familiar kind of fun.

Four white cartons labeled 'Recess Gin Cocktail' with green apple graphics, featuring alcohol content, ingredients like gin and apple juice, and a QR code.

Juice for the adults who might have outgrown the

playground, but never their childlike nature